The Benefits of Using Custom Stand Up Pouches

There is a reason why brands are ditching rigid packaging and turning to flexible stand up pouches to better promote, protect, and drive sales of their products'in fact, there are eight. From production to purchase, stand up pouches offer multiple benefits to both manufacturers and consumers. Here are the eight advantages of stand up pouches our customers enjoy the most:

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Graphics

Flexographic printing for flexible packages is the most versatile of all package printing options, and can create stunning HD graphics for your stand up pouch. Flexographic printing offers the most precise ink control and solid lay-down on a wide range of films. In combination with this advanced printing technology, stand up pouches can offer your product the best, most eye-catching graphics on the shelf.

Shape & Structure

Stand up pouches can be produced in a variety of shapes and sizes. Consumers are most familiar with the standard pouch'a round-bottom-gusset bag that folds flat when empty. Other options include box pouches, K-sealed, quad-sealed (two side gussets and four vertical seals), and more. Stand up pouches can even be die cut into custom shapes to really stand out on the shelf.

Cost Reduction

Switching to stand up pouches (and flexible packaging in general) is a no-brainer if you're looking to reduce the cost of materials. Rigid packaging costs three to six times more per unit than flexible packaging. Printed folding cartons cost around twice as much as flexible packaging. Simply put, choosing stand up pouches over a rigid alternative will mean much-improved profit margins for your business.

Transportation & Warehousing

Stand up pouches also offer significant cost savings in distribution. Depending on the pouch and the original packaging solution, you can fit five to ten times the number of units in a single truck using fewer pallets. Since the packaging is also lighter, the fuel cost per truck is lower. You can store more of your product in less space, and it takes less time and labor to move it around.

Convenience Features

Consumers value convenience, so you can add value to your brand with stand up pouch features. Resealable closures help extend the life of food and create a better customer experience with your product. You can choose from press-to-close, zip lock, or hook-to-hook closures to add convenience to your pouch. You can also choose laser perforation, transparent windows, handles, and spouts. Stand up pouches can also be made steamable, so consumers can enjoy the added convenience of preparing their food in the microwave without having to remove it from the bag.

Product Safety

Stand up pouches can keep food fresher for longer, and provide excellent barrier control to protect against the elements. Puncture-resistant films can be used to safeguard your products during transport, and a number of specialty films can provide extra protection against moisture, contaminants, UV rays, and more.

Shelf Impact

With a wide ranges of shapes and sizes available and stunning HD graphic capabilities, stand up pouches easily stand out on the shelf. The biggest benefit of stand up pouches in terms of shelf impact is simply the amount of real estate manufacturers now have to work with'the largest printable surface of the package stands up and faces the customer. This allows your product to compete in ways that products in lay-down bags and smaller rigid containers can't.

Sustainability

Stand up pouches are better for the environment. Flexible packaging in general uses fewer materials and less energy and water to make, and fewer volatile organic compounds are produced as a result. In addition to cost savings, their lighter weight and more compact size save on fuel emissions during transportation. Any non-recyclable materials used take up less space in landfills than their rigid counterparts. Stand-up pouches can also be recyclable or biodegradable without compromising on safety and quality, using innovative SmartPack' and SmartPack-BDG' technology.

Take Advantage Of Stand Up Pouches

To enjoy all the benefits stand up pouches and flexible packaging have to offer, you need to partner with a packaging supplier that can customize a flexible solution that's completely tailored to your product and your brand. For over 60 years, Emmerson Packaging has been doing just that. To learn what we can do for you, click here to start a conversation with Project Central, our end-to-end project management team.

1. ALL THE VERSATILITY ' This powerhouse of a package offers endless benefits and has become one of the most widely used bags in the retail market. Pet treats, cosmetics, coffee, food, nutraceuticals, snacks, cannabis, spices; there isn't a market that doesn't rave about our stand up pouch!

2. ALL THAT BRANDING ' We have a wide range of customers that utilize this package, not only house their product but preach their brands! The stand-up pouch offers an every-inch-of-the-bag branding area with printability on the front, back, and bottom. Considering the extensive branding space a stand-up pouch offers with Roastar's impressive digital, vibrant, high-quality print, there is no stopping this bag from shouting your brand from the rooftops, or the retail shelf at least.

With competitive price and timely delivery, Wanhui Packaging Technology sincerely hope to be your supplier and partner.

3. ALL THE SIZES ' Retail shelf space is limited and valuable. You need to make the most out of the space you're granted. Stand up pouches just might be the most accommodating bag out there. Roastar offers 10 (yes, TEN) standard sizes and a range of custom sizes from 1.5' to 12'. The vast range of size options can accommodate any shelf space, no matter how large or small. Increased shelf presence equals increased sales!

Smaller stand-up pouches work great for product samples, vitamin packs, tea bags or single use products. Our customers have also used our small sized bags for hotel rooms, branded company samples, and customer corporate samples.

Our larger stand-up pouches work great for food products such as snacks, chocolates, popcorn, protein powders, cannabis and, edibles. Even the pet industry loves the stand-up pouch, using them for dog treats, cat treats, we even have customers that use this bag for chicken food!

4. ALL THE MATERIAL OPTIONS ' Our stand-up pouches are constructed with durable, puncture resistant, moisture resistant and oxygen resistant high barrier materials to keep your products fresh. In addition to the bag material being functional, it can be utilized to accentuate your artwork and branding. We offer kraft stand up pouches for a more organic appearance. Our fully compostable stand up pouches is an excellent option if you're looking for a more earth friendly option (high five for sustainability!). If you're looking for something flashier, our metallic material can achieve that! Our stand-up pouches can also have windows to give your customers a sneak-peek of your product.

5. ALL THE EXTRA FEATURES ' Our stand-up pouch is available with many additional features that make for more convenient usability. Our zipper is a great option for products that require resealing. We also offer a fine powder zipper that is an excellent option for protein powders, baking powders, chalks and other nutraceuticals. If your product needs to be kept safe, our Child Resistant Zipper (CRZ) options are innovative and reliable. A simple hang hole is also an option to make your bag displayable in multiple ways. For single use products, a tear notch offers tamper evident option. Our degassing valve allows customers to smell your product without sacrificing freshness (this is our coffee customers' favorite!). So many options'. we weren't kidding!

6. ALL THE ORDERING DETAILS ' Roastar's stand-up pouch offers one of the lowest MOQ (minimum order quantities) in the industry. Only 1,000 bags! And to sweeten the deal even more, we allow you to use multiple artwork files (all the SKUs) to meet that minimum. We just require a minimum of 100 bags per artwork (SKU) file. In summary, you could order 1,000 bags with 10 different artwork files!

We also offer the fastest turnaround time in the industry for custom printed stand up pouches. Our digitally printed pouches allow lead times faster than traditional printing methods. Get your bags in weeks, not months!

The stand-up pouch is affordable and accommodating. What's not to love about this awesome bag?

We'd love to help you find your perfect Stand-Up Pouch, in the perfect size, with the perfect options.

If you'd like one of our handy, helpful sample packs click here.

For an instant quote, click here.

Are you interested in learning more about Custom Stand Up Pouches(ro,pt,ja)? Contact us today to secure an expert consultation!