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5 Reasons Why Your Business Needs reflective printing clothing labels supplier?

Author: Jesse

Jul. 08, 2024

The Value of Clothing Labels

A clothing label is often the finishing touch to a designer's product. Clothing and accessory designer/manufacturers have spent a lot of time and effort to make sure that their products are top quality and the label is a reflection of the total product. Designers want to make sure that their labels reflect the attention that has gone into their new creation. Oftentimes, the care placed into creating the garment is mirrored in the label. One of the first things that a potential buyer looks at before purchasing an item is the label. Consumers read the labels for many purposes, and the labels are often the "icing on the cake" for their products.

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When a consumer buys a garment or an accessory, they are making an investment. They want to keep their clothes in good shape. So they need to know exactly what types of fabrics are in the garment and how to care for these fabrics. It can be difficult to actually identify the materials in clothes at times. The care needed for synthetic fabrics may be very different that the care needed for cotton fabrics. Labels are the primary means of communicating this important information. Washing instruction, types of fabrics, union affiliation - these are all important factors when a customer decides to purchase an item. Labels enable our manufacturers to communicate this information in their own special style.


Labeling has become so important in our culture that we now buy certain products just because of the label. The labeling process has taken front and center stage in American society! "Branding" is now an entire industry, and labels are one of the basic branding tools. When purchasing garments, a customer may look at the garment first, but she usually looks at the label second, to determine the brand. It's important for the label to reflect the brand and the quality that the customer is looking for. Branding typically includes a special word, color, mark or symbol. It's important that this be consistent and easily recognizable by the consumer. A label provides consistency within a brand that might have a large variety of pieces and styles. Brands and labels are one of the primary methods of distinguishing products in the marketplace. "Brand equity" is the idea that there is definite value associated with the brand that a customer is seeking. Without labels, branding would be impossible. The label should reflect all of the qualities and characteristics of the brand. A customer looks at the label to find the brand, thereby assuring that customer of the quality of the product. Brand recognition is an important component of a successful and growing clothing line.


Custom woven labels and hangtags communicate the creator/ manufacturer's information. They help make sure that accurate information gets to the consumers who purchase the products. Beautiful woven labels are a classic addition to any garment. Creating woven name/logo labels, care labels and tags, content labels and tags that describe the products' ingredients, and size labels are imperative. Labels can also include a combination of these things. Attractive and professional hangtags with state-of-the-art production are also an important means of branding and communication. They are a perfect finishing touch to any garment!


Labels come in a variety of finishes and fabric choices: damask, semi-damask, satin, and taffeta. Satin is the most popular choice, but not always the wisest. Satin is thin and can snag easily, making it more likely to be cut out than other labels. Though it looks very pretty originally, you need to keep the customer in mind when choosing your label. Taffeta is stiffer than satin and can stand up to a bit more snagging. However, with both satin and taffeta the finished edges of the labels can be stiff, leading to the prickly feeling or which labels are famous. Semi-damask is a mid line choice when it comes to labels. It has many of the qualities of damask at a slightly lower price point. Damask is a tighter weave fabric that remains very soft, even with finished edges. It's a top choice when quality is a top priority for the seamstress. Damask provides the best finish with a smoothness that reflects style and comfort.


After a producer decides on his fabric choices, he must decide on the finish, and decide on the style. One can choose from folded, end-fold and all ends finished. The folded style eliminates the issue of having a raw back showing and allows room for care instructions. They come in two variations: a side folding label or a bottom folding label. A common way to attach a label is to order an end fold label that is tacked down on the ends. However, this method is not flexible enough for most small-scale sewers and lacks the professional touch. You can ensure maximum flexibility by ordering labels that are finished on all sides with enough seam allowance to be used in a variety of ways.


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Labels serve many purposes. They communicate care instructions and the fabrics included in the garment. They help brand the garment and identify the company's name and logo. And they truly reflect the quality and the attention that went into the production of the garment. Labels are an important consideration in any clothing and accessory business, and their importance should not be understated.

By: Lisa Rosenberg


The Importance of Quality in Fabric Labels for Clothing

Your unique clothing label is a reflection of your business and your artistic identity, and the quality of your fabric label will make a lasting impression on anyone who sees your garments. A garment tag possesses the singular ability to proclaim your product quality standards and solidify your company&#;s reputation for durable and distinctive clothing.

Developing the perfect customized label for your signature fashion creations can be an intimidating process, but clothing entrepreneurs understand the important significance and permanence created by a garment label. It becomes your identifying namemaker, it announces authorship, and its quality marks your appreciation for everything that is done well.

However, most emerging designers are unaware of fabric label specifics and uses. That is why an experienced label manufacturer can provide the knowledge and assistance needed to help you create your name brand.

Garment labels are made from many different materials; Cotton, Damask, Taffeta, and Satin are all popular label fabrics. Each one has its own quality appearance and price, therefore finding the right one for your clothing business requires specific knowledge about their individual advantages and disadvantages.

  • Damask combines superior softness with extreme durability. Soft enough for infant clothing and can withstand heavy use and washes. High tread count density and finer thread weight allows this fabric label to present logo details and images sharply and crisply. Fine details and high definition make this material slightly more expensive than others, but well worth the money.
  • Taffeta produces an artistic look with raised lettering and tiny visible dot called tie downs. This supple fabric gives less definition but is very lovely and a less expensive option.
  • Satin has a smooth feel and is shiny. Great for intimate apparel, but not as durable as damask.
  • Cotton is a great option if looking for something natural and eco friendly. Available in printed or woven.

When ordering custom woven labels, the fabrication details are as important as the material. This finishing touch says a lot about who you are and your quality standards. End folds, flat fuse cuts, and center fold labels each present a certain appearance depending upon the fabric label use and sewing allowances.

  • An end folded label essentially produces a more finished appearance and is generally used on high-end garments.
  • A flat fuse cut label has no fold and the edges are heat sealed to prevent fraying. They can be attached by sewing any or all of the edges to the garment. This style works well for brand marking on the outside of the garment or for baby clothes. (All sides of the label must be attached to the garment for infant clothing.)
  • Center fold fabric labels provide a finished look when attached to a seam by effectively covering the threads on the back of the label. This type of garment label can also detail the care instructions on the back.

With so many selection options that denote the quality of your clothing label, it&#;s imperative to seek the guidance of an experienced label manufacturer. He or she can successfully guide you through the maze of graphic options, material choices, and appearance decisions and help you develop your signature brand label.

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